Hospitality Investment Forum
26-27 September, 2022
Grand Hyatt Athens, Greece

Purchase Pass

Attending IDEEA 2022

The return of travel demand and lingering signs of recovery have brought the focus of investors back onto the hospitality sector. While interest in mature markets across Europe, such as London and Paris, continues, there is a growing shift towards less mature markets in Central and Southeast Europe.

The potential of these markets is further strengthened by their diversity of cultural and heritage sites, with growing demand from travellers for experience and leisure, away from the hustle and bustle of big cities.

The IDEEA Hospitality Investment Forum will shed light on opportunities and developments in Southeast Europe by bringing European investors, policymakers, and industry stakeholders together to share their insights and regional plans.

Join the conversations with us in Athens on 26-27 September as we refocus to see opportunities for a new future in the region.

What to expect at IDEEA 2022


Topics that matter

With the insights shared by our Advisory Board, we have developed a two-day programme prioritising critical discussion topics. These topics led by industry leaders will reveal untapped opportunities and highlight solutions to unlock the potential for hospitality development in Southeast Europe.


Real connections

Birds of a feather flock together. Start face-to-face conversations in Athens and connect with like-minded during conference sessions, networking sessions and the evening reception to learn from each other's journey and refocus to see the opportunities for a new future.


Expert insights & guidance

Don't assume what trends are on the horizon. Join us and hear insights and new trends from leaders and market experts, providing a roadmap to effective and efficient strategies for unlocking hospitality investment and development in Southeast Europe.


Multiply your ROI on time

Stop scheduling multiple zoom meetings & enjoy the serendipity of bumping into your peers at IDEEA. Maximise your time by discussing curated market insights and trends with industry leaders and collaborations on potential partnerships. All under one roof, across two days.

Networking at IDEEA 2022

Coupled with market knowledge, the opportunity to network during small group discussions and social gatherings with the right people is one of the most important ingredients in concluding successful deals.


Networking Breaks

Schedule 1:1 meetings with your peers during networking breaks or continue the discussions with speakers off-stage on insights shared.


Evening Reception

Enjoy white wines and canapes at the evening reception, an excellent opportunity to unwind and relax while bonding with peers in an exciting location with good music.


Sponsors' Exhibition

Meet key hospitality players from international to local organisations invested in the development and opportunities in the region.


On-the-move Networking

Participate in the IDEEA Charity Walk & Run to energise your day, connecting with like-minded attendees and raising money for a good cause.

Let's meet at #IDEEA • Let's meet at #IDEEA • Let's meet at #IDEEA • Let's meet at #IDEEA

This was probably one of the best and most productive conferences I have attended recently. It was the right size, and the calibre of the attendees was great.

Strategic Advisor
Rosewood Hotel Group

The quality of attendees, the quality of the panellists and the quality overall was superb. We can highly recommend this event.

Vice President, Business Development
Radisson Hotel Group

It was an outstanding event. An opportunity to network with key players in the industry.

Schulze Global Investments

It's a great way for us to get to know people here on the ground, meet the people who have local expertise and that's a great way for us to source deals. Especially, as Principal Real Estate Europe is keen to invest here in the region and it's great opportunity for us to meet operators, people who actually know the market and will allow us to invest here in the region.

Transactions Manager, Hotel & Leisure Division
Principal Real Estate Europe

It was a great event where I got the chance to meet industry peers as well as investors whom we can have future business opportunities with.

Development Analyst, Southeast Europe

Join the community • Join the community • Join the community • Join the community

IDEEA 2022 speakers

Hospitality investment leaders from across Europe will take the stage at IDEEA in Athens to bring us bold ideas and spark conversations helping the community find inspiration and do business that drives the hospitality industry forward. Check out who will be taking the stage in September.

See past attending companies

The Adria Hotel Forum (AHF) has been attended by some of the leading hospitality investment players in the region. The IDEEA Hospitality Investment Forum will bring together the AHF community and the wider hospitality investment community interested in Central & Eastern Europe.

Download a selection of companies that attended AHF 2022 to see who you can expect to meet when we debut IDEEA in Athens.

Download now

SEE it to believe it in Athens, Greece.

Greece is one of the many markets in Southeast Europe with exciting opportunities to invest and grow the hospitality sector. Maximise your time at IDEEA further by exploring the city of Athens and wider Greece to see the market potential first-hand.

Athens is a popular destination for travellers. Book your hotel and flights quickly as prices will increase soon due to the summer rush.

Venue & Accommodation

Purchase Pass

IDEEA Hospitality Investment Forum

26-27 September
Grand Hyatt Athens, Greece.

Event Access

Gain access to all content, networking sessions and receptions, and the exclusive event app to manage meetings and your two days at IDEEA.

Current price


Excluding tax

Final price


Excluding tax

IDEEA 2022
Sponsors & Partners

Thank you to our sponsors and partners whose support has been integral in gathering the hospitality investment community across Europe together to refocus on a new future.

Become a sponsor

Platinum Sponsor

Gold Sponsors